Let's stand out and make impact with your business!

 

I am Sanne, a 29 years old Dutch woman living in Den Bosch; a vibrant city in eastern Netherlands. In June 2020 I graduated from my bachelor in Communication and 2 weeks later I started with The Bright Side Story. From day 1 I've been able to work full-time for my own business. In my first year I created logos and business illustrations for over 50 Dutch and Belgian entrepreneurs. The last 2 years I created more than 300 logos and sublogos for entrepreneurs all over the world: Hawaii, Germany, Switzerland, Kuwait, Norway, Belgium, Denmark, Italy, ... and many more. Drawing was always a common thread from the very beginning of my childhood. Every hour was spent on creative projects and all creative school subjects were my favorite. I grew up in a small village on the countryside and I had a very peaceful childhood. Therefore I chose this boho- and flower-like drawing style when I started with The Bright Side Story. This style reflects who I am and what I like the most in life. 

 

The Bright Side Story was founded out of a passion to help you as an entrepreneur with the most unique hand-drawn elements. In this fast-growing online world of entrepreneurs it's very important to stand out from all your competitors, choose your own path and to reach your target group in your own unique way. The Bright Side Story ensures that the appearance of your business visualize what you stand for as an entrepreneur and the way you want to reach your ideal clients. That's why the first stage of every project is focused on an extensive in-depth questionnaire so we've all the information about your key values, ideal client(s) and the way you want to approach your customers. This overview is a very important base for the hand-drawn elements you'll receive for your business.

 

What The Bright Side Story makes different is the unique style and eye for detail. I always try to make all hand-drawn elements 100% YOU. Success doesn't come from copy others, success comes from choosing your own path and use your own insights. 

 

 

The Bright Side Story offers 3 branding packages to help entrepreneurs at any stage of their business with an outstanding branding. You can start with just a logo (the Starter pack) or go all in with the Premium pack. You can customize the package with add-ons to make sure you get the most out of your branding pack.

Branding pack #1

The Starter pack

 

What's in it?

• Primary logo

• 1 textlogo

• Typography

Color palette

 

Including

• Commercial license for typography

 

Preparations en next steps

• In-depth questionnaire

• Introduction meeting

• 3 feedback moments per illustration

 

Final branding map includes...

• Color codes

• Typography map

• All elements in PNG and EPS files

• All elements in all brand colors and black and white

• Explanation of file types

 

Duration of the project

6-8 weeks

Investment 

795 euros 

Branding pack #2

The Base pack

 

What's in it?

• Primary logo

• 2 sublogos

• 1 textlogo

• Typography

Color palette

• 1 Add-on of your choice from list #2

 

Including

• Commercial license for typography

 

Preparations en next steps

• In-depth questionnaire

• Introduction meeting

• 3 feedback moments per illustration

 

Final branding map includes...

• Color codes

• Typography map

• All elements in PNG and EPS files

• All elements in all brand colors and black and white

• Explanation of file types

 

Duration of the project

8-12 weeks

Investment 

940 euros 

Branding pack #3

The Premium pack

 

What's in it?

• Primary logo

• 2 sublogos

• 1 textlogo

• 1 logo icoon

• 3 Brandmarks

• Typography

Color palette

• 2 Add-ons of your choice from list #1

• 2 Add-ons of your choice from list #2

 

Including

• Commercial license for typography

 

Preparations en next steps

• In-depth questionnaire

• Introduction meeting

• 3 feedback moments per illustration

 

Final branding map includes...

• Color codes

• Typography map

• All elements in PNG and EPS files

• All elements in all brand colors and black and white

• Explanation of file types

 

Duration of the project

12-16 weeks

Investment 

1799 euros 

To make sure you will get the most value out of your branding pack, you can add various add-ons to your package. The package description will indicate what you can specifically add to the package. Of course it is also possible to talk about it during the introduction call if you're not sure yet what to choose.

Add ons list #1 

• Get help with a new business name

• Thank-you card design

• Business card design

•  Order card design

• E-mail signature

 

Add ons list #2

• 1 Big business illustration

• 10 Small doodles

• 1 Extra sublogo

• 3 Brandmarks


Doodle

This is the smallest version of the illustrations. These small elements add a lot vibes to the smallest corners of your business.

Brandmark

A brandmark is more detailed than a doodle. These are the most chosen elements of the add-ons. The brandmarks are easy to use and you can align them with the different parts of your offer. 

Business illustration

This is the biggest illustration you can choose. This type of illustration can be used to visualize an important part of your business, to visualize yourself as an entrepreneur or to focus on another important part, like your way of working for example.

 

 

 

 

Since January 1, 2023, reservation fee will be charged. A lot of time is already spent in the preparation of the branding packs by checking all files and communicating with you as an entrepreneur. To offer 100% certainty for both of us, 20% of the amount is used as reservation fee. Your place is only officially reserved when the reservation fee is paid. This fee will be charged after the request is confirmed by email and the start date is set. The reservation fee will not refunded when the project is cancelled.

 

Note: Of course the reservation fee will not be charged when you ask something via the contact form.

 

01 - First point of contact

When you decide to request a branding project from The Bright Side Story, you can fill out the contact form via the website. If we are a match made in heaven, you will receive a response within 3 business days regarding the possibilities for the start date of the project. Once the start date is set, an invoice for the initial 20% reservation fee will be sent and we will schedule in your project. This is where things really start getting exciting! 

02 - Preparations

Once the start date is officially set, you will receive an email with the preparatory documents for the branding project. These include an extensive moodboard and an in-depth questionnaire about your business. It is important to take the time to fill out these preparatory elements carefully so that we have a strong base for the project. This is the part where we delve deeper in understanding your business goals, target audience and general branding vibes.


 

03 - Introduction call

I believe that open communication is key to creating a successful brand. That's why we have an introduction call after the branding moodboard and in-depth questionnaire preparations. This call is an opportunity for us to discuss the project in more detail, review the moodboard and questionnaire, and make sure that we are on the same page before moving forward to the design part of the process. The introduction call is a chance to get to know each other better and for you to ask any questions or express any concerns you might have. During this call, we'll review the branding moodboard and questionnaire together to ensure that I understand your business and brand vision. We'll also discuss the design process, timelines and deliverables.

 

 

04 - Sit back and relax

After the introduction meeting, you will receive a summary of what was discussed. In addition, you will also receive the invoice for the full amount of the package, so that there are no watermarks added to the new designs. This is the part where I will start working on all the beautiful designs for your branding project. You can sit back and relax while I will develop the designs. You will receive the first overview within 15 work days.


05 - First overview & feedback

You will receive the first overview of all the designs after 15 work days via email. Of course, you should take a deeper look at this overview. I want it to feel perfect, align to the core fundamentals of your business goals and ignite a fire within you as entrepreneur. Any feedback on the overview can be discussed in the way that you prefer. Some entrepreneurs feel more comfortable sending it via email, others prefer to call. There are 3 moments for any feedback on each element. 

06 - Launch

Your designs are ready to see the light of day! This is the part we are all be waiting for. You will receive a full complete branding map with all elements you need to add your branding on each detailed level of your business. Of course you will also receive an explanation on how to use all different files. 

Are there additional costs for the branding packs?

No, the price you see is the price you pay :-)

I am not feeling comfortable to speak English, can we replace the introduction call for something different?

Yes that's possible! I can imagine that's it is a bit exciting to inform someone in another language than you used to, so therefore it is also possible to get some more contact via email or WhatsApp for all the questions we have. That is no problem!

What is the best way to submit a request for a branding pack?

You can fill in the contact form to submit your inquiry and to start with a beautiful branding. You will receive more information within 3 work days about the start of your branding project.

Do you do payment plans?

No, I don't have any payment plans.

 

 

Are you ready to take the next step for your business?